![]() ![]() ![]() NBCUniversal Studio Group & CBS Studios Suspend Deals With Producers, Including Lorne Michaels & Phil McGraw, Amid Strikes Upon launch, execs predicted the service would reach break-even by 2024 last year, they conceded that the move to profitability could take a bit longer than that. Red ink continues to spill (as for most in the streaming arena), with losses projected by the company to peak at $3 billion this year. Still, it remains a laggard compared with traditional company-backed rivals Disney+, Max and Paramount+, not to mention pure streamers Netflix and Prime Video. The service has grown more rapidly than most since a strategic shift in 2021 from its free, ad-supported origins toward a focus on paid subscribers. NBCUniversal parent Comcast will report new figures later this month as part of quarterly earnings, but as of March 31, Peacock had 22 million subscribers. ![]() The update will take effect on August 17 for existing subscribers and immediately for new ones. The latter tier is virtually ad free and also includes access to live, local NBC channels and the ability to download programming. Peacock is phasing in the first price hike in its three-year history, which will increase the rate for the streaming service’s Premium tier by $1 a month and that of Premium Plus by $2 a month.Īfter the increase, the new prices will be $5.99 for Premium and $11.99 for Premium Plus. ![]()
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